The Creedy Commentary

The Unspoken Affliction: FD’s and PTSD

A while ago I wrote on the subject of funeral directors and Post Traumatic Stress Disorder in the belief that there was a lot out there. This is a sensitive subject that will benefit greatly from transparent vulnerable open discussion. But who wants to be first? Finally, a young man has stepped up. He has… [Read More...]

Wanna Know What Your Brand Stands For? Write Its Obituary.

Nothing brings greater clarity than an impending death. You have spent a career writing obituaries for others. Now it turns out that if you AND your staff take the time to write your firm’s obituary it will reveal some interesting insights that will help you establish your brand better…or…learn you don’t have a brand after… [Read More...]

Pennsylvania Deprives Consumers of 21st Century Services

The Regressive Elements in Pennsylvania have apparently won a victory…or have they? Last week’s Circuit Court Reversal regarding the Pennsylvania Funeral Licensing Law probably caused some champagne corks to fly in Harrisburg. But this “victory” begets the question: “What Have We Done To Ourselves?” Funeral Service’ legacy of “circling the wagons and shooting inward” is about… [Read More...]

10 Barriers to Succession Planning Part 3 of 3

This week we finish our discussion of barriers to succession with: 4. Serving more than one master. Change is hard enough. But there is an old biblical reference that is always true: “You cannot serve two masters.” The business needs to stand on its own and only insiders should have influence. Too often non participating… [Read More...]

10 Barriers To Succession Planning In the Funeral Business — Part 1 of 3

Speaker and family business expert John Davis made this comment as he addressed the St. Thomas Center For Family Enterprise: “When I introduce the concept of making the B.O.S.S. successful all heads turn towards the father. I announce to the father he has just been demoted, and that the real boss around here is four… [Read More...]

Strategies For Reducing Risk of Harrassment

Bill McQueen comments on something we all need to know more about. Part 2 of  2 Last week I mentioned that I had successfully defended 3 harassment suits over my career. I credit that success to several factors: 1) the internal culture of respect and consideration I demanded 2) Following the advice Bill McQueen lays… [Read More...]

What Is Workplace Harrassment??

Bill McQueen gives us some critically important pointers. Part 1 of 2 Over my career I have led three companies that faced harassment charges made by employees. Because I had policies and procedures in place and followed them to the letter all were resolved in favor of the company. That is not to say harassment… [Read More...]

What do you think the pre-need business will look like in 10 years?

In response to last week’s Commentary my friend Graham Cook shared the following comments. Fair warning! I am often asked to comment on the future of the pre-need business, and my response is simply: “I could better answer if you can tell me what the funeral business will look like in 10 years.” In my… [Read More...]

Signs Your Preneed Program is Underperforming

With almost 30 year’s experience I think I can safely say I know something about Preneed selling and marketing.  Sadly, it has been my experience that most independent funeral homes practice a form of benign mediocrity in which everyone fails to reach their potential but they all love working together.  ”Happy Failures” is what we… [Read More...]

MERRY CHRISTMAS

As we celebrate the birth of our Lord and Savior Jesus Christ I hope this video brings you a little joy.

css.php