It is customary, I think, to make year end predictions. Here are mine broken down into two categories: Bad and Good. I would be interested in yours.
Personally, I am optimistic about the coming year. I think the wind is changing and, for those that are willing, it just might be at our back for a change. But my optimism is guarded. I honestly don’t see many within the profession making the adaptations necessary.
I think that’s too bad. Disappointment is always a bad way to end a career.
1. Most of deathCare will continue its long, slow inexorable decline
2. Some bold practitioners, thinking themselves the messiah, will attempt to convince the profession they have found the answer by appealing to the bottom of the market
3. Practitioners will continue to fight among themselves over petty issues and ignore the important (business saving) ones
4. Taxes will go up as will overhead
5. Despite price increases most practitioners will experience revenue decline
1. A few souls will begin the process of true (as opposed to cosmetic) breakout reinvention
2. A few “Islands of Excellence” will break their casket and facility addiction and experience revelation regarding our true value to society
3. A few brave practitioners, strangled by outdated licensing laws, will win their “year’s long” challenge opening the hope of freedom for the rest of us.
4. A few will see economic growth and a stabilizing future
5. A few will see new hope and enthusiasm and meaning for their career
Let’s hear your predictions in the comments section