For months now I have been telling DeathCare that the wind is changing in our favor. The public attitude toward death and dying is changing at the GLOBAL level. For the present those involved in this are all “grass roots” initiatives springing up independent of each other wherever I look. I have examples in Singapore and Milwaukee, Vancouver and Boston, New York and Philadelphia.
People WANT to talk about the subject with their parents and with each other and, for now, they see DeathCare as experts who can help them with the information they need.
Eventually, someone will need an enemy to push against and since we make a convenient patsy they will choose us and if history is any prediction we will let them (our fault for letting them, not theirs).
ABC News has picked up the banner of The Conversation Project, A Harvard Medical School Initiative. Watch this short video.
if you are unable to view click here
What I would do:
I would transform my bereavement program which really only impacts 10% of those I serve to a “PreDeath” Project and incorporate the Conversation Project and some of the other stuff I am gathering and make my funeral home the local expert on this matter.