How to Create a 60 Second Elevator Speech
Marketing experts tell us that we should be able to express our unique selling … [Read More...]
Liking What You Do Is Not The Issue
I was visiting with a friend last week and the conversation went, briefly, to … [Read More...]
Why Burning Platforms Are Necessary for Change
Most DeathCare Practitioners are aware of their need to change to accomodate a … [Read More...]
Differentiating Your Funeral Home: Reinvent The Obituary
No One Dies So Poor He Doesn't Leave Something Behind. Blaise Pascal Ya … [Read More...]
Expert Opinion: The Need to Be Nimble
Earlier this year Rick Baldwin used a comment by famed hockey player, Wayne … [Read More...]
The Real Victims of Our Cowardice
In the past few weeks I have used strong negative … [Read More...]
About
“Alan Creedy’s ability to forecast trends and offer ‘outside-the-box’ wisdom is nothing short of phenomenal. His fresh, original ideas come from a fertile and creative mind and his writing is … [Read More...]









New Book on Reinventing Your Business Features Funeral Home
I read a lot and sometimes I preorder new books. This Winter I preordered "THE REINVENTORS, How Extraordinary Companies Pursue Radical Continuous Change" By Jason Jennings. I started reading it … [Read More...]