This Week’s Featured Post

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How To Overcome Negative Stereotypes

"The best way to break a negative stereotype is to shock the stereotype" The Funeral Profession plays to the negative stereotype by the persona they cultivate: Formal, unapproachable, dignified, … [Read More...]

Why We Fail: How Blame Game Defeats Us

Why is it so important in the funeral service culture to find blame? Blame is … [Read More...]

4 Ways To Compete Against Low Price Competitors

There are two fundamental assumptions you must make in order to compete … [Read More...]

Why You Should Be A jerk More Often

Happened across this excellent advice the other day. Some things really are … [Read More...]

The Funeral Director Who Invented Social Media

I am glad I don't have to compete with Frank Dawson. His use of social media for … [Read More...]

7 Steps To Reinvent Yourself

Gonna keep this positive. So just a word for background. Any casual observer … [Read More...]

How Casket Discounts Work Part 1

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