Apparently some people aren’t too proud to use humor…hats off to Schmidt and Bartelt

A week ago I published a post that suggested humor would work in funeral service but expressed doubt anyone would do it. Well, I am grateful to say I was wrong. Congratulations to Schmidt and Bartelt. These ads will work but I do have one suggestion. The “call-to-action” should be stronger. A close something like: “Call Schmidt and Bartelt today to talk about planning on your own terms.”