The Creedy Commentary
10 Reasons I Am Optimistic About DeathCare
As you may have gleaned from other writings I believe DeathCare is at The Threshold of The Single Greatest Opportunity in 150 Years! Here are ten reasons I believe this: Reason 10: From this point forward 10,000 “Baby Boomers” will turn 65 EVERY DAY for at least the next 20 years Reason 9: We are […]
Confessions Of An Anxiety Addict
It began when I read this on the wall of a doctor’s office: “When you expect things to happen, Strangely enough, they will happen. Your expectations energize your goals And give them momentum. Your life will always respond to your Outlook. So, set your goals high. You must first expect to succeed if You want […]
Bless The Ku Klux Klan
I couldn’t bring myself to say God Bless but, still, in a piece of irony that deserves comment The Klan may have a chance to do something our government wouldn’t. Classic Story of “Thug Meets Thug!” see this link. Klan faces Off Against Westboro Church
Bad Math Leads To Poor Decisions
I am sure that those of you who practice the art of embalming are annoyed when you see other practitioners making the same mistake over and over again. I have a similar reaction when I see other DeathCare advisors in trade journals making the same errors over and over again. A particular pet peeve is […]
Why I Would Display a Trappist Casket
I am now at an age where friends are calling me to help with their prearrangements. Yesterday was my 4th this year. As I accompanied him into the selection room I was once again met with a flat line pricing strategy (see How To Get Customers to Stop Fixating on Price) and I really like […]
Are You A Leader Or A Manager?
A few years ago I attended a breakfast honoring Alabama University football coach Nick Saban. In his remarks he shared with us that he begins every season with the statement: “I didn’t come here to be irrelevant!” Those 8 words profoundly illustrate a simple principle: the difference between leadership thinking and management thinking. Leaders ask […]
Happiness is Positive Cash Flow- A Quick and Easy Way to Model Cash Flow
What business owner wouldn’t agree that Cash is King. Here is a quick and easy way to find your break even point and model out various changes you might make to revenue or expenses at no cost to you. Answer a few simple questions and this free DIY Calculator tells you: How your stats compare […]
Why Funeral Directors Need Two Eyes
In his controversial series challenging the belief that Funeral Service is in the “Grief Business” Dale Clock provocatively pushes us to examine what business we are really in. It is a conversation long overdue and, regardless of which side you are on, absolutely necessary to our future. This is more than an “academic” conversation. For it […]
Facebook Revenge: Social Media Rules of Engagement
I have found that “unfriending” people (in particular vendors using this mechanism to solicit) is an emotionally rewarding pastime…and I don’t think I am alone. As you know I have been trying to get my head around this social media thing. (See “You Annoy Me”) You probably also know that I like Epiphanies. And I […]
How 1% = 20% Profit Increase
I recently read about a research project conducted by McKinsey & Company, a world renowned consulting company. They found that among a select group of 1200 global companies, a 1% increase in average prices would translate into an 11% increase in profits. Assuming demand remains constant, an additional study revealed that the same 1% […]
Sometimes A Sharp Stick In The Eye Can Be A Good Thing
Recently my friend, Dale Clock, wrote an article entitled “Should Funeral Homes Be In The Grief Business?” His position is that they should not for several reasons including: The formal involvement in “Grief” has failed to move the needle Not everyone needs it It is an indication we are failing to listen to the public […]
1st Installment of Industry Commentary Now Available
Download Free For Subscribers This year’s Biannual Commentary has been broken down into 3 installments. Get the first one today by clicking on the photo below Log in Now and Get Your FREE Copy We Stand At The Threshold of our Greatest Opportunity…It is ours to lose! Yet lose it we will if we don’t […]
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