Do You Hate Confrontation?

Most of us do, especially those in the helping professions. Yet, we all know that our jobs require that we occasionally interact with others in challenging ways. When we engage this way our blood pressure rises, palms sweat and we may even lose sleep. For those of you who supervise or manage others here is [...]

By |2018-01-25T20:13:43-05:00April 28th, 2014|Blog, Leadership, The Creedy Commentary|2 Comments

The Unspoken Affliction: FD’s and PTSD

A while ago I wrote on the subject of funeral directors and Post Traumatic Stress Disorder in the belief that there was a lot out there. This is a sensitive subject that will benefit greatly from transparent vulnerable open discussion. But who wants to be first? Finally, a young man has stepped up. He has [...]

By |2014-04-23T09:42:05-04:00April 21st, 2014|The Creedy Commentary|11 Comments

Wanna Know What Your Brand Stands For? Write Its Obituary.

Nothing brings greater clarity than an impending death. You have spent a career writing obituaries for others. Now it turns out that if you AND your staff take the time to write your firm's obituary it will reveal some interesting insights that will help you establish your brand better...or...learn you don't have a brand after [...]

Reinventing The Obituary

People are wondering what impact Baby Boomers will have on DeathCare. I believe one trend you as a practitioner can get ahead of is the reinvention of the Obituary.  These two examples appeared in the Winston - Salem Journal on the same day. You will have to click on John Litcher to read his. John [...]

By |2018-01-25T19:54:06-05:00March 3rd, 2014|Blog, CUSTOMERS: Getting and Keeping Them|2 Comments

Pennsylvania Deprives Consumers of 21st Century Services

The Regressive Elements in Pennsylvania have apparently won a victory...or have they? Last week's Circuit Court Reversal regarding the Pennsylvania Funeral Licensing Law probably caused some champagne corks to fly in Harrisburg. But this "victory" begets the question: "What Have We Done To Ourselves?" Funeral Service' legacy of "circling the wagons and shooting inward" is about [...]

By |2014-02-24T11:38:06-05:00February 24th, 2014|The Creedy Commentary|11 Comments

10 Barriers to Succession Planning Part 3 of 3

This week we finish our discussion of barriers to succession with: 4. Serving more than one master. Change is hard enough. But there is an old biblical reference that is always true: "You cannot serve two masters." The business needs to stand on its own and only insiders should have influence. Too often non participating [...]

By |2018-01-25T20:21:21-05:00February 17th, 2014|Blog, Money: Getting it and Keeping it, The Creedy Commentary|1 Comment

10 Barriers to Succession Planning Part 2 of 3

Last week we began a discussion of the ten things that are the most frequent barriers to real succession planning. Failure to plan this important event is an invitation to disappointment frustration and alienation among family and staff. This week continues that discussion with #7. 7. Entitlement Often referred to as the "lucky sperm club" [...]

10 Barriers To Succession Planning In the Funeral Business — Part 1 of 3

Speaker and family business expert John Davis made this comment as he addressed the St. Thomas Center For Family Enterprise: "When I introduce the concept of making the B.O.S.S. successful all heads turn towards the father. I announce to the father he has just been demoted, and that the real boss around here is four [...]

Signs Your Preneed Program is Underperforming

With almost 30 year's experience I think I can safely say I know something about Preneed selling and marketing.  Sadly, it has been my experience that most independent funeral homes practice a form of benign mediocrity in which everyone fails to reach their potential but they all love working together.  "Happy Failures" is what we [...]

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