critical thinking

21 posts

Equalize Price Points to Crystallize Personal Relevance. This is the first recession to show a measurable impact on DeathCare.  Most surprising have been the many reports from rural and “rustbelt” funeral directors that cremation has recently spiked, not because people in their markets want cremation but BECAUSE THEY CAN’T AFFORD […]


OR WHY FUNERAL DIRECTORS ARE NEUROTIC A pastor friend once told me: “The test of love is whether or not you are willing to tell someone their fly is unzipped.” Funeral service I love what you do and I love many of you. Your fly is unzipped. My phone rings: […]

Did your funeral home achieve all of its goals for 2012? Does the increasing number of families selecting cremation with no services have you concerned? 2013 is a new year that brings a new set of goals to help reboot you business and your team. The New Year is the […]

Here is an interesting perspective on implementing change within your own organization. Most funeral homes and cemeteries are at level III.  One or two are possibly at level IV.  To my knowledge, I have never been exposed to a level V. Where Do You Fit on The Scale? Will it […]

Funerals As Counter Culture

Are we rapidly moving toward a “Post-Funeral”culture? I don’t think so. After 50 years of steady decline in public attitudes towards funerals the pendulum is swinging back our way.  Like Croci in the spring, the signs are poking through the frost if you will just look and this week’s post […]

Liking What You Do Is Not The Issue

I was visiting with a friend last week and the conversation went, briefly, to some mutual acquaintances. We noted how angry they had become as their careers had progressed and concluded they were really frustrated with the career they had inherited from their parents. Disappointment is a normal part of […]

Game-changers are those events that intervene in our lives, on athletic fields, and in our businesses that forever change everything. In our personal lives we identify marriages, deaths, and moving to a new city as the easiest examples of game-changers.  In baseball, a homerun changes everything. In business, innovation is […]

Disenthrall Yourself of Your Dogma

“The Dogmas of the quiet past are inadequate to the stormy present.  The occasion is piled high with difficulty and we must rise to the occasion. As our case is new, so we must think anew and act anew.  We must disenthrall ourselves, and we shall save our country.”   […]

[Apologetics (from Greek ἀπολογία, “speaking in defense”) is the discipline of defending a position (often religious) through the systematic use of information.] Much of my career has involved business turnarounds.  This experience serves me well as a funeral home consultant.  Over the course of more than 30 years I have learned […]

The Problem is Not Cremation…

…The problem is cowardice!! There, it’s been said. Plain and simple:  We have been unwilling to stand up for what we believe and now we are not sure we believe it any more. After all how long can you get beat up and still try to stand?  So, instead of […]